Ashburton Investments has replaced MTN as the new headline sponsor for the National MTB Series.
Ashburton Investments National MTB Series. Photo: www.facebook.com / National MTB Series
The company entered into an initial three year sponsorship agreement as title sponsor with event organising company Advendurance for this marathon mountain biking series.
Advendurance has grown the series over the past 12 years and continue to bring world class events and professionalism to mountain biking in the country.
“Mountain biking has come come a long way both in growth in numbers and professionalism and through the partnership with Ashburton Investments on our flagship property we look forward to encouraging further growth and take the National MTB Series to new heights!” said Fritz Pienaar from Advendurance.
Ashburton Investments feels that the sport is a rapidly growing one and the profile of riders sits firmly within their target market.
“The National MTB Series is a well-established and respected series, which already has a strong following and whichwill allow us a unique platform to engage with our target audience. We have been fortunate to secure the headline sponsorship rights” said Boshoff Grobler, CEO of Ashburton Investments.
